Your Brand Tale Blog

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Patanjali- The Dark Horse Or A Water Bubble?

Facts about Patanjali Patanjali Ayurveda was founded by Baba Ramdev and Acharya BalKrishna in the year 2006 Acharya BalKrishna owns 94% of Patanjali Ayurveda  Patanjali is the fastest growing FMCG company in India  Patanjali...

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PaperBoat- Unleashing the Child in You

It is said that “Entrepreneurship is not about ideas, it’s about making ideas happen”. Neeraj Kakkar, Ex Coca-Cola employee and MBA degree holder from prestigious B-schools like MDI, Gurgaon and Wharton Business School, always...

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Success Factors of Pulse Candy

It is said that- ‘A great brand starts with a hero product’ and Pulse candy has shown its heroism for the DS group in all possible ways. Launched in 2015, Pulse candy not only...

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Amul – A Disruption in Milk Procurement

‘Where there is Unity, there is always Victory’, proving the validity of this quote is a company that disrupted the entire milk procurement process and spurred the White Revolution in India. A company that...